News . Where does Germany spend how much money on furniture? Here is the fine-scale map

According to official statistics, expenditure on furniture averaged € 1,132 per household nationwide in 2021. For the first time, this figure was calculated by our sister company infas 360 using small area methods for each individual postcode. The basic data were the microgeographic CASA database and the results from the online survey, the CASA Monitor Konsum und Kaufverhalten.

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The regional distribution of furniture purchasing power in Germany

It is only in the regionalisation that such an indicator unfolds its true value. This is because furniture purchasing power varies considerably depending on the area. For example, our map shows that in the municipality of Bokensdorf in Lower Saxony, the average furniture purchasing power in 2021 was €1,529 per household, whereas in the postcode area 04209 it was only €776 per household.

Detailed map of furniture purchasing power in Germany

Only the regionalised furniture purchasing power can be used for detailed insights and regional expansion or distribution/marketing planning. This is also shown by the easymap explorer map, which clearly documents the value for all calculated areas nationwide and shows you, for example, the top 10 postal areas with the lowest and highest expenditure.

Directly to the map

Are you interested in the furniture purchasing power? We will be happy to advise you.
Feel free to ask us by email or phone 0228 9591-40.

Always fresh data – also for easymap

Our corporate sister infas 360 is a specialist in the research, calculation, combination and multidimensional analysis of market and geodata. infas 360 calculates numerous regional indicators on a regular basis. The highly differentiated data can be easily integrated into easymap and can be used there to refine and deepen the analyses and maps.

Feel free to ask us by email or phone 0228 95914-90.

Participate! The CASA Monitor online consumer survey

infas 360 regularly carries out thematically different online surveys. The current survey is on the topic of real estate and housing. If you would like to, you can still place your questions now.

Are you interested in participating or in the data from the CASA Monitor surveys?
Feel free to ask us by email or phone 0228 95914-90.

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