NEWS . More complete and powerful for our customers
infas LT and infas 360 deliver unique geomarketing full service portfolio from the Bonn geobusiness region throughout Germany and abroad
The company’s sisters and geomarketing specialists infas LT (standard and individual solutions, projects) and infas 360 (data, analyses, projects) combine their offerings from the two Bonn locations to form one of, if not the one leading, complete geomarketing offering in Germany.
Geomarketing focus Bonn
For many years, Bonn has been an international center of attraction for the geobusiness sector. Research and science, public administration and a broad-based, innovative corporate network form the pillars of the geo-competence of the “Geobusiness Region Bonn”.
Bonn-based infas LT and infas 360 with joint geomarketing offering
Two internationally important players with locations in Bonn have been the two companies infas 360 and infas LT (formerly Lutum+Tappert) for many years and decades, respectively. Today, both companies belong to infas Holding AG. The managing director of both companies is Michael Herter, known for decades as one of the drivers and visionaries of the geomarketing industry. Under his direction, the special competencies of both companies are now effectively interlinked to form a complete geomarketing offering that is quite unique in terms of depth and breadth.
Common knowledge platform geomarketing.de
For about a year, the two companies have jointly operated the dynamically growing open knowledge platform geomarketing.de, where internal and external authors provide and share comprehensive background information on all aspects of geomarketing, such as requirements, tools, applications or concrete benefits.
Unique constellation of expertise
For over 40 years, the software specialists at infas LT have been developing geomarketing solutions ranging from the standard-setting easymap variants to customized individual solutions. This specialization is congenially complemented and completed by infas 360, which has a traditionally excellent expertise especially in the field of Data Science – i.e. the handling and analysis of data with special regard to the (geo) dimensions of space and time (WHAT happens WHEN, WHERE and WHY?).
Today, there is no geomarketing challenge that both companies cannot cover together. Data, analyses, software and consulting for geomarketing from a single source: the customers of both companies now have access to the complete geomarketing portfolio in a unique breadth and depth. Both companies have formed joint teams of experts for various industries to provide adequate consulting services.
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